Interview with Hum Creative

 

 

Kate Harmer is the devilishly elegant founder and creative director of Hum Creative. She also happens to be an accomplished designer and illustrator, working for a host of mega clients like Starbucks. All while raising a child with her musician husband Nick Harmer, bassist for Death Cab for Cutie. Speaking to us from her home in Seattle, she gave us a little insight into her work process.

 

www.humcreative.com

 

 

General Question:

What have been the major milestones in your career?

Illustrating a cover of The Stranger. Quitting my (then) dream job to go to grad school. Starting Hum. Moving into a real office. Offering benefits. Doing this interview.

 

 

Chain Question:

Which historical figure's life best captures the spirit of your work? — Asked by Cut

Amelia Earhart. She went down doing what she loved. (Or maybe she didn’t?)

 

  • — What is the best constraint you’ve ever had to work within?

 

 
 
 
 

 

Quick-fire Questions:

1. How much of your day do you spend working? 9 hours max now that I have a kiddo.

2. Where is your ideal work environment? A well-lit studio with a view of the water.

3. What do you hope to get across with your work? A human warmth. 

4. What inspires you? Working with my buds at Hum.

5. What's the secret to a successful day's work? A list of bite-sized to-dos. 

6. Is there anything in your life that you can't live without? A great running mix.

7. Is there anything about you that people might not know? I’ve driven across the country 4 times.

8. What would be your dream project? Rebranding the Space Needle.

9. What is the most time-consuming aspect of your work? Planning.

10. What legacy would you like to leave behind? I’m too young to be concerned with my legacy!